Most clients enter a sprint with a clear goal. More revenue. Better conversion. A smoother launch. And almost every time, the real leverage sits somewhere else. The examples below show what strategic sprints look like in practice.
>> Revenue Sprints
Several clients came to a sprint believing they needed more sales, more visibility, or a bigger push. What we found instead was growth already happening, but leaking underneath.
Pernilla Soe, Health & Life Coach, 1M+ following, Denmark
Problem: Pernilla came in feeling stuck at a revenue plateau, with an audience and offers already in place. Growth potential was high, but her business lacked a clear path to increase lifetime value and deepen impact without adding more complexity.
Sprint focus: We clarified her core transformation, identified a missing step in the client journey, and built a new income stream that expanded both AOV and LTV.
Outcome: The result was immediate momentum, a clearer roadmap, and a more fulfilling way to serve her clients at a deeper level.
▶ Watch Pernilla share her experience
Consulting Certification Program, [NDA]
Problem: A client came in wanting to “double her Black Friday revenue”
What we found: The issue wasn’t traffic, but an overcomplicated offer suite and no buyer-based email segmentation
Sprint focus: Simplified offers and restructured the email strategy around intent
Outcome: A significantly stronger campaign and a revenue result well beyond expectations
▶ Watch my client share her results
>> Infrastructure Sprints
Elle Pollard, Our Littlies, Australia
Problem: Course created, not operational
Sprint focus: Backend systems for delivery and sales
Outcome: Course became a viable income stream
▶ Watch Elle share her experience
Karen Winter, Toddler and Preschoolers Sleep Coach, USA
Problem: Great products, no scalable structure
Sprint focus: Product organization + delivery system
Outcome: Weeks of work done in days
▶ Watch Karen share her experience
>> Messaging Sprint
Mariah Martin, Postpartum Doula, USA
Problem: Strong work and a clear mission, but a business that felt fragmented across multiple platforms
What we found: Branding, funnel, and systems were not aligned, creating friction and confusion
Sprint focus: Professionalised the brand presence and built a clear funnel that connected everything
Outcome: A business that feels cohesive, intentional, and easy to navigate
▶ Watch Mariah share her experience
>> Profit Sprints
Divya Sharma, Pediatric Sleep Consultant, Dubai
Problem: Business felt more expensive to run than it should
What we found: Poor tool fit + costly email platform
Sprint focus: Platform migration + backend cleanup
Outcome: Lower monthly costs, better deliverability
▶ Watch Divya share her experience
Influencer with 650k Instagram following, 7 years in business [NDA]
Problem: The business felt less profitable than it should be
What we found: Multiple unused or misaligned tools were quietly draining resources, including an email platform costing $800/month with poor deliverability
Sprint focus: System cleanup, list hygiene, and platform optimisation
Outcome: Lower operating costs, improved email performance, and a healthier foundation for future growth
>> Retention Sprint
Membership in the Holistic Health industry, 1,5 year active [NDA]
Problem: Flat growth at ~350 members
What we found: ~30% joining, ~30% leaving monthly
Sprint focus: Retention and member experience
Outcome: Healthier, more predictable growth
What these sprints have in common
In every sprint, the work looks different.
What stays the same is the focus:
Fixing the right problem
Strengthening what already works
Removing unnecessary complexity
Making decisions that compound
This isn’t growth at all costs. It’s about building businesses that feel clearer, calmer, and more intentional, for the female founders running them and the clients they serve.
Next step
If you’re wondering what a strategic sprint would look like inside your business, the place to start is a Custom Business Diagnostic. It’s how we identify whether there’s a meaningful leverage point worth addressing, and whether working together makes sense.
→ Start with a Custom Business Diagnostic
I work with established female service-based founders to bring outside perspective, numbers-based insight, and strategic clarity so they can protect what they’ve built and choose the smartest path forward without forcing misaligned growth.
Navigate
© 2026 Chasing Excellence LLC. All Rights Reserved.